Regional Sales Manager - France & Benelux

Regional Sales Manager - France & Benelux

Septentrio

Leuven, Belgium

The Job

As Regional Sales Manager – France & Benelux, you are responsible for growing Septentrio’s business across industrial and government markets within your territory. You manage strategic customer accounts while actively developing new business opportunities for Septentrio’s high-precision GNSS and inertial navigation solutions.

In this role, you combine strategic account management, business development, channel partner management, and technical sales, working closely with internal teams to drive sustainable revenue growth and long-term customer relationships.

Your Mission

Territory Growth & Business Development

• Grow revenue and market share across France & the BeNeLux countries.
• Identify, qualify, and convert new business opportunities in target markets through proactive prospecting, networking, and market intelligence.
• Build and maintain a healthy sales pipeline through disciplined CRM management.

Account Management

• Manage and grow strategic customer accounts through strong relationship management and consultative selling.
• Understand customer technical and commercial needs and translate them into tailored Septentrio solutions.
• Drive cross-selling and upselling opportunities within existing accounts.

Channel & Partner Development

• Support the development of Septentrio’s manufacturers representative network alongside existing channel partners.
• Qualify, onboard, and manage representative partners, ensuring regular follow-up and alignment on business goals.
• Strengthen partner relationships to maximize regional market coverage and revenue potential.

Technical Sales Coordination

• Coordinate technical support and integration discussions with applications engineers and product experts.
• Plan and organize customer visits involving Product Management, R&D, and senior leadership to maximize commercial impact.
• Ensure internal resources are aligned to support strategic opportunities efficiently.

Market Intelligence & Commercial Ownership

• Monitor industry trends, customer needs, and competitor activities to identify market opportunities and product improvement ideas.
• Lead commercial discussions, pricing negotiations, and contract alignment with customers and partners.
• Support the successful progression of opportunities from qualification to closing.

Your Qualifications

Experience & Background

• Bachelor’s or Master’s degree in Engineering, Business, or a related field.
• 5 years of experience.
• Proven success in B2B sales within a technically oriented environment.
• Demonstrated ability to run a high-volume territory is a plus.
• Experience selling positioning, navigation, and timing (PNT), GNSS, inertial navigation, or similar technologies is highly preferred.
• Background in defense, aerospace, robotics, autonomy, construction, mining, or agriculture markets is a strong advantage.
• Experience managing channel partners, distributors, or manufacturers representatives is highly valued.

Eligibility & Skills

• Strong commercial mindset with the ability to identify opportunities, develop new business, and close complex deals.
• Excellent presentation, negotiation, and relationship-building skills.
• Strong organizational skills and disciplined CRM pipeline management.
• Collaborative and team-oriented, with the ability to work effectively across technical and commercial functions.
• Fluent in English and French (Knowledge of Dutch is a bonus).
• Preferably based in Belgium, alternatively in the north of France or the Netherlands.
• Willingness to regularly work from Septentrio’s headquarters in Leuven, Belgium.
• Willingness to travel up to 30%, including customer visits, trade shows across the territory.